Best Marketing’s Liz Sara, Entrepreneur-in-Residence at the Dingman Center of Entrepreneurship, is using her long-time experience in marketing and entrepreneurship to teach a winter-term course in the MBA program at the Smith School of Business. The course, “Business to Business Marketing,” features an experiential learning environment leveraging outside speakers and Sara’s clients from the local community’s thriving technology and startup sector. It takes place at the Smith School’s DC campus at the Ronald Reagan Building. During the course, 14 CEO’s will present actual marketing case studies featuring their company.
“There is no better way for these MBA students to learn how to tackle the numerous marketing challenges facing every company than by hearing the war stories and the success stories from the CEOs and executives themselves,” explains Sara. “I am delighted that so many of them are willing to share their experiences and devote their time.”
The course kicks off today covering value propositions for business buyers and the top ways to differentiate. Two DC entrepreneurs will serve as guest speakers: Jeff Fehrman, Chief Strategy Officer, Mindseye and Eric Koefoot, CEO, Public Relay. Stay tuned to our blog for updates on this exciting course from Sara, her students, and guest speakers from DC’s leading startups.
Liz Sara has 20 years of experience in the local high tech community as an entrepreneur, business leader, angel investor and philanthropist. In 2001, she founded Best Marketing, LLC to provide early stage software companies with strategic marketing, PR and business development services. Her company offers clients all the benefits of a full-scale, seasoned marketing department on a ‘virtual’ basis — eliminating overhead and headcount associated with full-time staff. Previously, she played a principal role as co-founder of SpaceWorks, an eCommerce software company, where she facilitated its startup and growth to nearly $25 million in revenue; at America Online, where she designed the PR program and investor road show for the IPO; at United Press International, where she facilitated a turn-around strategy; and for LEXIS/NEXIS, where she was instrumental in the creation and successful launch of a new division. Ms. Sara holds an M.A. in Journalism from the University of Maryland. She is a member of the Business & Professional Women’s Committee of the Corcoran; the Women’s Committee of National Museum of Women In the Arts; and the Board of the Capital City Ball. In addition, Ms. Sara is an Entrepreneur-in-Residence at the University of Maryland’s Dingman Center for Entrepreneurship.
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Examples of primary research you can carry out when deciding whether to set up your
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and expectations when it comes to local childcare. The main point to remember throughout,
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Examples of primary research you can carry out
when deciding whether to set up your own nursery or childcare facility includes
interviewing local people and potential customers for their thoughts, views and expectations when it
comes to local childcare. To achieve this goal, funding must be provided in order to bring technology and up-to-date
textbooks into the classrooms. If you are
one of those who wish to pursue such profession, you better understand the qualification standards and work for it so you will keep
pace with the qualification standards set for child care
workers.
Most importantly, in compliance with laws pertaining to opening a child care centre you
need to acquire a license. Both parents and sitters post detailed online profiles and can search the site using different search criteria.
Before you begin searching for a job, be sure you understand what
types of opportunities will be available to you.
[…] B2B Marketing with Liz Sara | Dingman Center for Entrepreneurship […]
But, there are a number of factors that may be keeping many of these kids from getting enough outside time to be effective.
Don’t get easily fooled by those unrealistic words.
As a student, you would like to know the childcare training programs properly before you could take them.
Going camping in the back country is surely an exciting
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Most students will think they can use their smartphone as a flashlight,
but that only works in the comfort and confines
of a home or car.
Examples of primary research you can carry out when deciding whether to set up your own nursery or childcare facility includes interviewing local
people and potential customers for their thoughts, views and
expectations when it comes to local childcare. To achieve this goal, funding must be provided in order to bring technology and up-to-date textbooks
into the classrooms. Children who learn their ABCs and
123s during their formative years tend to be better in academics.
All adults need some time to themselves as well as opportunities to
visit with friends and family members without the children tagging along.
The main point to remember throughout, for increasing the profitability of running a day care business, is that you need
maintain a strong base of kids. Keep an art bin
where parents can drop off some recyclables that you have posted on a list for art projects.
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