North Star Creations is a startup founded by Maryland Smith graduate student Mat Parsons, MBA ’22, and his wife Elaine Parsons. North Star Creations creates products for parents to teach their children how to recognize and understand emotions. These tools will equip their children with self awareness and relationship skills to navigate through life. North Star Creations was a part of Terp Startup Accelerator in summer 2021, won the Grand Prize for the Fearless Ideas Track at Pitch Dingman Competition 2021, and won third place in the Main Street Track at Pitch Dingman Competition 2022. Upon his 2022 MBA graduation, Parsons became a member of the Dingman Center’s Young Alumni Founders Council.
North Star Creations has been chosen as the recipient for the 2022 Jason ’96 & Jamie Cohen Entrepreneurship Fund Award. Parsons will receive $1,000 to further accelerate his startup, selected due to the perseverance, level of engagement, and growth potential he has shown over the course of the year. According to Parsons, the funding will be put towards developing a toy face that children can use to express how they are feeling in a fun way.
Congratulations to Mat and Elaine Parsons of North Star Creations!