Tag Archives: Fredrica Antwi

Fearless Founder Helps Those with Curly Hair Find the Right Products

By Danielle Bennings

Fredrica Antwi is the founder of Locks of Curls,¬†a customized subscription box service for people with naturally curly hair. She’s tackling a problem that curly haired people have known forever: not all curls are the same and thus cannot be treated the same. To help the millions of people taming their curly hair users of Locks of Curls receive¬†five sample sizes of products chosen specifically for them based on a questionnaire that they fill out on the Locks of Curls web site. After a few months, users should be able to identify products that work for their hair and lifestyle.

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