Tag Archives: Smith School of Business

Event Recap: 2015 Smith Entrepreneurship Research Conference

Each year, the Smith School of Business hosts leading and up-and-coming stars in entrepreneurship research from around the globe for a three-day academic research conference. This year celebrated the 11th anniversary of the Smith Entrepreneurship Research Conference, which was held from May 7-9, in Van Munching Hall at the Robert H. Smith School of Business. The invitation only conference is co-chaired by Anil Gupta, the Michael D. Dingman Chair in Strategy and Entrepreneurship at the Smith School, and David Kirsch, Ph.D., Associate Professor of Management and Entrepreneurship at the Smith School.

The goal of the invitation-only event is to gather both junior and non-tenured faculty to present early stage entrepreneurship research to senior, tenured faculty for discussion and feedback — very similar to the way in which entrepreneurs constantly pitch their ideas, hear reactions and pivot. Continue reading

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Part-time MBA Launches Grey Matter, A Terp Startup that Protects First Responders

WebImagine a technology that could protect first responders and law enforcement agents from dangerous chemicals.

Not only would the technology protect agents from such chemicals, it would actually block the chemicals from clothing, turn them into water and cause the toxic chemicals to evaporate before even having a chance to touch agents’ skin. That is what the technology behind DC-area startup, Grey Matter, claims to deliver.

The venture, co-founded by part-time Smith MBA student Tommy Luginbill, recently secured $75,000 in federal grant funding to bring this potentially lifesaving, self-decontaminating clothing technology to agents in the field.

How did Grey Matter get its start?

Tommy Luginbill, Grey Matter

Tommy Luginbill, Grey Matter

Tommy Luginbill is no stranger to entrepreneurship. A part-time MBA student, Tommy comes from a line of entrepreneurs and even helped to start a family-run solar contracting business before business school. Given his strong interest in startups, Tommy started hanging out at the Dingman Center (one of the resources that drew him to UMD) and even pitched an idea to an EIR for an energy software venture.

Dr. Brandy Johnson, Ph.D.

Dr. Brandy Johnson, Ph.D.

As Terps are known to do, Tommy worked tirelessly and fearlessly dove into the courses available around the Smith School, including the Fearless Founders program. He learned of a new pilot program at the time on campus called iCorps, which matched business students with lab innovations to identify viable commercialization paths. It was here that Tommy met inventor Dr. Brandy Johnson, a Ph.D. working in the Naval Research Lab.

Dr. Johnson was developing smart anti-decontaminating materials made from chitosan, a biopolymer made by treating recycled crab shells. Tommy knew about the lean startup methodology, how to create a business plan, and how to conduct customer discover and identify markets.

And Grey Matter was born.

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Announcing the Spring 2015 Pitch Dingman Competition Winners

Last week’s snow storm couldn’t keep the Smith community from celebrating student entrepreneurship at the spring 2015 Pitch Dingman Competition. Held twice annually, the competition gives student entrepreneurs the opportunity to apply and compete for $3,500 in startup funding.

Five finalists were selected to pitch their businesses to a packed auditorium and all-star judges panel on Wednesday, March 4 at Van Munching Hall. The judging panel included Asher Epstein, COO of Access Health Group; Harry Geller, Entrepreneur in Residence at Dingman Center for Entrepreneurship; Liz Sara, CEO of Best Marketing LLC; Mark Walsh, Founder & CEO of Genius Rocket; and Tien Wong, CEO of Opus8, Inc. (pictured below with Elana Fine, Managing Director of the Dingman Center for Entrepreneurship).

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Elana Fine, Asher Epstein, Mark Walsh, Harry Geller, Liz Sara and Tien Wong.

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Event Recap: The Silk Road Rediscovered with Professor Anil Gupta

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Professor Anil Gupta, Dingman Chair in Strategy & Entrepreneurship

Global Entrepreneurship Week is a celebration of just that: innovators who give life to new ventures that drive economic and social value creation everyday around the world.  Who better to talk with Smith School students about the importance of international entrepreneurship than than global innovation expert, Professor Anil Gupta, the Michael Dingman Chair in Strategy and Globalization at the University of Maryland’s Robert H. Smith School of Business.

On Wednesday, Nov.19, Prof. Gupta led a lunchtime discussion with Smith graduate students and faculty around his latest book, “The Silk Road Rediscovered,” which examines the business and cultural relationships between the emerging countries, India and China.

Though these countries have been around for thousands of years, India and China are more entrepreneurial than ever. As Prof. Gupta shared, these economic super-giants are growing faster than ever, and are poised to surpass the GDP of the developed countries such as the U.S., Japan and Germany in the next 10-20 years.

“Professor Gupta gave very interesting insights into India and China,” said Seth Faulb, a 2015 MBA candidate and president of Smith’s Entrepreneurship Club. “The most interesting thing from the discussion, I thought, was how in the last 2,000 years the global economy was dominated by these two countries and, given conservative estimates, it is very likely to return that way in only 10 years. It sounds to me like the more developed world needs another huge event like the industrial revolution to keep the competitive advantage they have held for the last 100 or so years.”

As future business leaders, a solid understanding of the economic growth and business opportunities in China and India is paramount. At Smith, we are privileged to have such worldly, expert professors, like Prof. Gupta, who can share not only the business implications but also the cultural nuances that will help us work more effectively with diverse teams.

“No matter what career path we are pursuing, at some point it will be very beneficial to have an understanding of the Chinese and Indian economies and the unique characteristics that define each,” said attendee and 2015 MBA candidate, Patrick Gillece. “There are few people who are as knowledgeable and as effective in communicating those issues as Dr. Gupta, so I really appreciated the opportunity to hear from such a renowned expert in the field.”

Anil K. Gupta is the Michael Dingman Chair in Global Strategy & Entrepreneurship at the Smith School of Business, at the University of Maryland at College Park. He is widely regarded as one of the world’s leading experts on strategy, entrepreneurship and globalization. Thinkers50 has named him as one of the world’s 50 most influential management thinkers and has been named by The Economist as one of the world’s “superstars” in a cover story on “Innovation in Emerging Economies.” Click here for more information about Dr. Gupta and his latest book, “The Silk Road Rediscovered.”

IMG_5316The Dingman Center for Entrepreneurship and the Office of Global Initiatives lead a program that brings Smith MBA students to China each year. This year, students will travel from Shanghai to Beijing where they will participate in the 9th Annual China Business Model Competition. Click here to register or learn more about the program.

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Announcing the Pitch Dingman Competition Finalists

As the Dingman Center for Entrepreneurship gears up for Global Entrepreneurship Week, the countdown is on for its signature event, the Pitch Dingman Competition. On November 20, five student entrepreneurs will pitch their businesses to a panel of judges to compete for $3,500 in cash prizes.

This year, we received the most applications in the competition’s history. The pool of applicants was narrowed to ten, who then each gave a six-minute pitch to the Dingman Center team. From there, five companies were selected to compete at the Pitch Dingman Competition.

Meet our five finalists.

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MBA Students Work for MD Startup VisiSonics in Venture Practicum Course

In the second installment of our Venture Practicum series, Dingman Center marketing graduate assistant Grant Lee interviews Salomon Camhi, a second year MBA student focused on marketing strategy. Camhi joined Venture Practicum to experience what startup life is all about.

Grant Lee (GL): What startup will you be working with this semester?
Salomon Camhi (SC): The startup I am working for is VisiSonics. Specifically, I am working for the product, RealSpace 3D Sound. RealSpace creates 3D immersive sound effects that allows users to use headphones enjoying sounds from 360 degree. The traditional sound effect is more flat and comes from 2D, whereas the RealSpace is more complete and exciting.

Grant Lee (GL): Describe your project? What are the deliverables?
Salomon Camhi (SC): My focus in the MBA program is marketing strategy, and this project is all about marketing and new product development. For the project, my MBA team partner, Semret Lemma, and I will be working on the competitor and SWOT analysis. We need to analyze VisiSonics’s own SWOT, create a go to market strategy and find a channel to enter. Other things that we might be tackling include webpage design and product positioning.

Salomon

Grant Lee (GL): What do you want to take away from this project?
Salomon Camhi (SC): Prior to Smith MBA, I had ten years experience in the sales, but I have never been involved with the strategic planning process. This project serves a good opportunity for me to develop the strategy and actually implement it. Also, this is a real company not just a school project. I will see the impact of my work in real life.

Grant Lee (GL): Have you worked in a startup before? Describe the experience.
Salomon Camhi (SC): Yes, last summer I worked as a marketing and development intern for UberOffices in Virginia. My project was similar but the scale is much bigger this time. Working at a startup is different from a traditional corporate environment. It is less structured and the organization is more flat so communication is faster.

Grant Lee (GL): Describe the working environment. Is your startup located in a co-working space–like an incubator? Or, do they have their own office space?
Salomon Camhi (SC): Visionics belongs to Technology Advancement Program on the UMD campus. It is a cool place. I know two people who currently work there are UMD graduates. It used to be a chemistry lab, but now it is more of a demo-testing center. There is little office space there.

Grant Lee (GL): What skills do you think you can contribute to Visisonics?
Salomon Camhi (SC): Coming from the sales background, I understand the sales process. This specialty allows me to think from a sales’ perspective when creating marketing strategy. I will be able to develop more realistic and actionable strategy for the company to implement. Also, personally I like technology, especially gaming. This will help me to be familiarized with the industry.

Grant Lee (GL): How do you think the project will help you in your career?
Salomon Camhi (SC): This project will give me hands on experience in developing marketing strategy. It also gives me a picture of how a new technology product will be launched into the market.

About Salomon Camhi
Salomon Camhi is a second year full time MBA student at Smith School of Business. He was born and raised in Guatemala City, Guatemala. He graduated from Purdue University with dual degrees; one in Management with a Minor in Marketing and a the second in Computer Programming Technology. Professionally, he work as a sales representative for two different construction material companies in DC area. Solomon worked for a lumber yard in the DC before beginning his MBA journey.

Grant Lee1512432_10100192309098222_25303874_n1
Grant Lee is a second year full-time MBA student focused on Marketing Strategy at Smith School of Business. Prior to MBA, he had four years of experience in retail marketing and advertising in Taiwan. During first year, he differentiated himself by participating in three business plan competitions and won top five in Wake Forest Retail Innovation Challenge. Now in his second year, he is dedicated to learning more about entrepreneurship by working as a Marketing Graduate Assistant for the Dingman Center, where he enjoys every moment of it. Grant shares his perspectives in his personal website mrgrantlee.com 

About VisiSonics
VisiSonics’ was spun out of the department of computer science at UMD, and is led by the original scientific team working with experienced entrepreneurs. The technology, based on a deep understanding of how the human brain perceives 3D sound, allows creation of immersive sound over any headphones with pinpoint precision. This allows stunning virtual realism in gaming, movies and music. VisiSonics hardware also can capture and stream sound at live events with precision, creating a “best seat in the house”  experience.Visisonics Logo

Follow the Dingman Center blog for updates on the other students and startups participating in Venture Practicum.

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Dispatches from Inside the Classroom: Day 8

Best Marketing’s Liz Sara, Entrepreneur-in-Residence at the Dingman Center of Entrepreneurship and former Dingman Board member, concluded the Business to Business Marketing course with a tall order for the part-time MBA students: create and present a marketing plan for a real startup. Four company CEOs participated in this project:  Sean Virgil, founder of last year’s Cupid’s Cup finalist company Diagnostic anSERS; Brian Johnson, founder of Divvy Cloud; Jack Reis, founder of ManageUrID; and Payam Fard, founder of Subject-7.  All four CEO’s attended class, listened, probed and commented on the marketing plan presentations.

This type of pitch was a first for many students including Antwan Jefferson. “This was the first time in my education I have had the opportunity to interact with an actual company. Being afforded the opportunity to provide solutions to a CEO is one of the more exciting experiences that I have had,” said Jefferson.

After the final class Sara felt the students took a sip from the fire hose of B2B Marketing. “From hearing more than a dozen CEOs who took the time to present a marketing challenge to class discussion to actually developing a plan for a real company – well it just doesn’t get more experiential than that,” Sara concluded.

Sara-05Aug13-97Liz Sara has 20 years of experience in the local high tech community as an entrepreneur, business leader, angel investor and philanthropist. In 2001, she founded Best Marketing, LLC to provide early stage software companies with strategic marketing, PR and business development services. Her company offers clients all the benefits of a full-scale, seasoned marketing department on a ‘virtual’ basis — eliminating overhead and headcount associated with full-time staff. Previously, she played a principal role as co-founder of SpaceWorks, an eCommerce software company, where she facilitated its startup and growth to nearly $25 million in revenue; at America Online, where she designed the PR program and investor road show for the IPO; at United Press International, where she facilitated a turn-around strategy; and for LEXIS/NEXIS, where she was instrumental in the creation and successful launch of a new division. Ms. Sara holds an M.A. in Journalism from the University of Maryland. She is a member of the Business & Professional Women’s Committee of the Corcoran; the Women’s Committee of National Museum of Women In the Arts; and the Board of the Capital City Ball. In addition, Ms. Sara is an Entrepreneur-in-Residence at the University of Maryland’s Dingman Center for Entrepreneurship.

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Dispatches from Inside the Classroom: Day 6 & 7

Best Marketing’s Liz Sara continued her Business to Business Marketing class on Monday with a discussion about how to best use events and trade shows in the marketing mix. From high tech to low tech, from small to large, the class got a dose of the best ways to use third-party events. Students also learned that whether on the Internet or on the ground, sometimes it’s best to create your own event. Ryan Healey, founder of Brazen Careerist (a Dingman Center Angels portfolio company) talked about how his company uses industry trade shows and virtual events to generate leads for their offering – a virtual event platform itself. Ran Farmer, a senior managing partner at  boutique econometric consulting firm ARPC, talked about how his company leveraged events in the legal industry to drive business last year.

Tuesday’s class began with a clip from an old “Saturday Night Live” episode that pokes fun at the rock band Bon Jovi for naming the band after its founder. Joking aside, the class was all about branding and what B2B companies should consider when they go through a re-branding. Alex Gordiyenko, co-founder of LightMix Design Studio, showed some examples of what happens when a global B2B company attempts to rebrand in a changing and dynamic marketplace.

“As consumers, we see the end result of a company re-brand, but we don’t know the hoops the marketing and management team jumped through to get there. Last night’s installment of the class focused on the hoops,” Sara explained. Stay tuned for our final dispatch tomorrow.

Sara-05Aug13-97Liz Sara has 20 years of experience in the local high tech community as an entrepreneur, business leader, angel investor and philanthropist. In 2001, she founded Best Marketing, LLC to provide early stage software companies with strategic marketing, PR and business development services. Her company offers clients all the benefits of a full-scale, seasoned marketing department on a ‘virtual’ basis — eliminating overhead and headcount associated with full-time staff. Previously, she played a principal role as co-founder of SpaceWorks, an eCommerce software company, where she facilitated its startup and growth to nearly $25 million in revenue; at America Online, where she designed the PR program and investor road show for the IPO; at United Press International, where she facilitated a turn-around strategy; and for LEXIS/NEXIS, where she was instrumental in the creation and successful launch of a new division. Ms. Sara holds an M.A. in Journalism from the University of Maryland. She is a member of the Business & Professional Women’s Committee of the Corcoran; the Women’s Committee of National Museum of Women In the Arts; and the Board of the Capital City Ball. In addition, Ms. Sara is an Entrepreneur-in-Residence at the University of Maryland’s Dingman Center for Entrepreneurship.

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Dispatches from Inside the Classroom: Day 3 & 4

Day 3

Best Marketing’s Liz Sara, Entrepreneur-in-Residence at the Dingman Center of Entrepreneurship, kept the MBA students on their toes with best practice approaches to targeting the market in last night’s Business to Business Marketing class. Sara stressed the importance of identifying pain points. “The key to figuring out the business buyer starts with understanding who has the pain or problem that you are solving with your product or service,” she explained.

Guest speaker Nikhil Palekar, founder of nVeloped, shared that his company is focused within the healthcare supply chain industry. The company makes it easy to send and receive secure email using his simple, secure email plugin. Palekar and his team found a pain point and clearly addressed it.

Day 4

Day 4 moved beyond pain points and competition to go-to-market strategy. Sara brought two local CEOs to the classroom who discussed their company’s channel strategies. Chris Parker, founder of New Horizon Wines talked about his distribution strategies and challenges he is facing in exporting Virginia wines to luxury merchants and hotels in London, England.  Chris Duffus, founder of LEAF College Savings, talked about his approach in bringing his 529 college savings plan product based on gift cards to market using partners like AAA and AARP.

Sara closed the discussion with the following, “whether it’s savings plans, wine or widgets, choosing the right channel partners involves careful targeting, clear communication of your value to them, and clear understanding of the specific market they serve.”

Sara-05Aug13-97Liz Sara has 20 years of experience in the local high tech community as an entrepreneur, business leader, angel investor and philanthropist. In 2001, she founded Best Marketing, LLC to provide early stage software companies with strategic marketing, PR and business development services. Her company offers clients all the benefits of a full-scale, seasoned marketing department on a ‘virtual’ basis — eliminating overhead and headcount associated with full-time staff. Previously, she played a principal role as co-founder of SpaceWorks, an eCommerce software company, where she facilitated its startup and growth to nearly $25 million in revenue; at America Online, where she designed the PR program and investor road show for the IPO; at United Press International, where she facilitated a turn-around strategy; and for LEXIS/NEXIS, where she was instrumental in the creation and successful launch of a new division. Ms. Sara holds an M.A. in Journalism from the University of Maryland. She is a member of the Business & Professional Women’s Committee of the Corcoran; the Women’s Committee of National Museum of Women In the Arts; and the Board of the Capital City Ball. In addition, Ms. Sara is an Entrepreneur-in-Residence at the University of Maryland’s Dingman Center for Entrepreneurship.

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Dispatches from Inside the Classroom: Day 2

Best Marketing’s Liz Sara, Entrepreneur-in-Residence at the Dingman Center for Entrepreneurship, started off last night’s “Business to Business Marketing,” course with a how-to on developing a company’s value proposition. Two guest speakers from local tech companies Mindseye and PublicRelay, who both previously pitched the Dingman Center Angels investor network, provided case studies on how THEY crafted the value statements for their companies. Following are Sara’s key takeaways from the case studies:

  • Maintaining a pulse on the marketplace and changing market conditions are key to having a value proposition that resonates.
  • Competitor reactions, new trends, economic changes – all play a role in what matters to the business buyer.

Are you interested in strengthening your value proposition and differentiating your company from the rest? Sara recommends reading Business Market Management, by Anderson and Narus and Differentiate or Die, by Jack Trout.

Tonight’s class will cover identifying target business markets and monitoring the competition featuring case studies from guest speakers Nikhil Palekar, CEO, nVeloped and Logan Soya, CEO, Aquicore. Check out the first post in this series and stay tuned for our next dispatch.

Sara-05Aug13-97Liz Sara has 20 years of experience in the local high tech community as an entrepreneur, business leader, angel investor and philanthropist. In 2001, she founded Best Marketing, LLC to provide early stage software companies with strategic marketing, PR and business development services. Her company offers clients all the benefits of a full-scale, seasoned marketing department on a ‘virtual’ basis — eliminating overhead and headcount associated with full-time staff. Previously, she played a principal role as co-founder of SpaceWorks, an eCommerce software company, where she facilitated its startup and growth to nearly $25 million in revenue; at America Online, where she designed the PR program and investor road show for the IPO; at United Press International, where she facilitated a turn-around strategy; and for LEXIS/NEXIS, where she was instrumental in the creation and successful launch of a new division. Ms. Sara holds an M.A. in Journalism from the University of Maryland. She is a member of the Business & Professional Women’s Committee of the Corcoran; the Women’s Committee of National Museum of Women In the Arts; and the Board of the Capital City Ball. In addition, Ms. Sara is an Entrepreneur-in-Residence at the University of Maryland’s Dingman Center for Entrepreneurship.

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