In anticipation of the final round of the 2018 Pitch Dingman Competition, the Dingman Center is interviewing each of the five startup finalists about their progress and upcoming challenges as they prepare to compete for the $15,000 Grand Prize on March 6 in the Grand Ballroom of Stamp Student Union. Learn more and register to attend the competition here.
Emprology
Sydney Parker, Founder & CEO
Senior communications major Sydney Parker is the founder, CEO and “Empress” of Emprology, an empowering influencer marketing consultancy that seeks to educate black female bloggers, vloggers, and podcasters on how to monetize their content. Sydney, who built her social media credentials through multiple Facebook internships, started Emprology as a service that provided her customers with one-on-one consultations, marketing plans and creative assets to enhance their brand presence. With some concerns about overtaxing her own bandwidth, she recently launched a school for aspiring influencers called #BrandBoss Academy. As part of this school model, established macro-influencers teach classes and provide mentorship to aspiring influencers, who pay an appropriate fee for the privilege. Sydney has been developing Emprology since spring 2017, when she first entered the Dingman Center’s Fearless Founders Accelerator. Through grit and determination, Sydney has built Emprology into a one-stop-shop for black women who want to learn how to make a living off of their passions.